Some describe Cheraw as the prettiest town in Dixie, but a husband and wife team think of it as the greatest place to expand their business.
Ann Dickson and her husband, who now live in Canada, are hoping to start a Cheraw franchise of their catering business PigOut.
The mobile catering company is known for its oversize roaster, which can spin whole pigs, and offers fresh, all-natural foods to its customers. Dickson describes it as a spit-roasting catering firm with a reputation built on success.
Dickson and her husband are currently recruiting for the home-based business in Cheraw. Based on their research of the area, she said Cheraw has the right demographics and the good hospitality they are looking for, as well as the population.
The Dicksons use all fresh, local and unprocessed products. They also only use fresh herbs and spices. She described PigOut as a turnkey business that is showy and high-end.
“It is all about the wow experience,” Dickson said. “They can roast pig, lamb, wild board, venison, chicken and beef at any budget.”
She and her family moved to Ontario, Canada seven years ago for a better life for their family and are looking to relocate to South Carolina.
The Dicksons’ son recently started attending a university in the area. They plan to visit in a few weeks and are hoping to meet with potential franchisees.
The PigOut franchise is a $100,000 investment, she said, and the Dicksons will help the franchisee seek financing. That investment includes a refrigerated trailer with a full kitchen. Unlike a brick-and-mortar restaurant, she said, $60,000 of the investment is capital assets.
Prospective franchisees should come from a hospitality background, but she stressed they do not have to be chefs.
“They will find it very rewarding,” Dickson said. “You can operate it from home and make a better quality of life for your families. It is a great partnership for husbands and wives.”
Those interested can contact Dickson at 905-650-0781.