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TikTok has been under fire from the US government for months. For example, they want to ban the site from the US because they suspect the Chinese government is spying and collecting data from the US. American TikTok users! Amazon was not idle during this period. For example, Jeff Bezos' giant has announced Inspire as a rival to the TikTok store. This new app may play a role in America!
On TikTok, you will get various ads from brands selling something through TikTokShop. There are also various content creators who create their own TikTok store to promote these products. That's what the new Amazon Inspire app is all about! To know all about it, read on.
The new Amazon Inspire app
The new application has a TikTok-like interface. Photos and videos can be used to promote products in the app. Customers can immediately make their next purchase through the app. They also receive offers based on their interests and interactions with other posts.
It works like a TikTok store, where you can sell ad slots to people with specific interests. It is very beneficial for companies who want to reach a specific target audience, but also very convenient for consumers. Consumers will see more relevant ads.
Great for content creators
However, advertisers and consumers aren't the only parties to benefit from the new Inspire app. For example, content creators in Amazon's affiliate program can create their own ads. For this they can create their own affiliate links. Through these affiliates they get a certain percentage of the revenue which they take care of!
This way, content creators can take more into their own hands without waiting for sponsors who want to sponsor product videos! Currently, the app is only available to people in the United States. It won't be long before it's available worldwide!
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